What Determines Link Value?

Have you ever wondered how do search engines determine which links are greater than another? What does a link’s value in a search engine? The answer you are looking for rests inside the elements of a link as well as the search engine you’re using.  As normal users of search engines, we don’t fully understand what makes […]

Stephen E. Smith Lawsuit Sticks Up For SEO Firm

A handful of clients are suing an SEO agency for dishonoring Google’s guidelines by the use of spam techniques to achieve high page rank. The type of spam techniques said to be used were: Publishing empires Connecting blogs Spamming Domains Having duplicate domains Links inside No Script tags DHTML laying and hidden text under layers […]

Using Reverse Engineering for Link-Building Success

In creating content that is optimized for the search engines, many SEO experts find themselves frantically trying to keep up with the latest and most effective strategies. This is indeed a difficult proposition, as techniques used today that yield solid results may be worthless tomorrow. The one constant in SEO and link building, however, is […]

SEO In Finance

In an SEO’s life, competition is the name of the game. It’s a constant battle and struggle to get ahead and once you are ahead, it’s a full-time job to stay ahead… Literally. When it comes down to the subject of finance, some SEOs shudder mainly because it is the most highly competitive topic on the web today. […]